Model for commercial distribution in tourism

Main Article Content

Antonio Díaz Medina
Maité Echarri

Abstract

Tourism, it is assumed, explains using different theoretical disciplines and business models that this trade includes. This creates a diversity of concepts about the same subjects, so it is required to revise the main actors in the commercial distribution in tourism, how they work and organize. Thus the model is proposed here, to explain them from marketing perspective as the discipline that focuses on management of tourist enterprises and destinations.

Article Details

How to Cite
Díaz Medina, A., & Echarri, M. (2023). Model for commercial distribution in tourism. Ciencia & Turismo, 2(1), 47-66. https://doi.org/10.33262/ct.v2i1.8
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Artículos